YouTube Right Manager is a part of YouTube’s system for managing intellectual property. It consists of three major components:

  1. The YouTube rights management system: This identifies the owners and administrators of your intellectual property and defines the policies used to enforce your rights.
  2. Content ID: This automatically scans YouTube videos for content that matches your intellectual property and applies the defined rights policy to the matching video.
  3. YouTube videos: These are the (optional) public representation of your intellectual property, available to users on youtube.com.

When you upload a piece of intellectual property to YouTube, you need to create a representation of it in each of these components separately. An asset is the representation of your intellectual property in the rights management system. You specify ownership and rights information as part of the asset. A reference is the representation of your intellectual property for Content ID matching. You provide a digital media file that Content ID compares to uploaded video content. A video is the representation of your intellectual property on youtube.com.

You must create an asset for every piece of intellectual property; references and videos are optional. An asset can have more than one reference associated with it. You link videos to assets by claiming the video on behalf of the asset. You claim videos that you upload, and may also claim other users’ videos when they include content that matches your asset.

How to apply for Right Manager on YouTube

To apply for Right Manager on YouTube, you need to follow these steps:

  1. Set up your content owner: When you’ve been approved for Content ID, your YouTube partner manager creates your content owner, which represents you in the YouTube content management system, and grants you access to the Content Manager tools.
  2. Deliver content to YouTube: You add your copyrighted content to the YouTube content management system by delivering reference files (audio, visual, or audiovisual) and metadata that describes the content and which territories you own it in.
  3. Content ID scans user uploads and identifies matches: Content ID continuously compares new uploads to the references for your assets. Matching videos are automatically claimed on behalf of the asset, and your specified match policy is applied to the claimed videos before they are published on YouTube.
  4. Manage and monitor your content: Content Manager includes a To Dos list for actions such as reviewing claims and resolving ownership conflicts. You also have access to analytics, revenue reports, and a full range of content management tools.

Please note that YouTube only grants Content ID to copyright owners who meet specific criteria. To be approved, you must own exclusive rights to a substantial body of original material that is frequently uploaded by the YouTube user community.

If you’re interested in managing your content or related rights on YouTube, you can check out the copyright management tools YouTube offers. If you believe your content has been uploaded without your permission and that infringes your copyright or other related rights, you can submit a copyright takedown request.

If you’d like to explore if it may be possible for you to license your copyright or other related rights directly to YouTube, the simplest way may be to create your own YouTube channel and upload your content yourself. You can find out more and get help as a YouTube Creator.

I hope this helps! Let me know if you have any other questions.

How do I know if my content is eligible for Rights Manager?

To apply for Right Manager on YouTube, you need to meet the following criteria:

  1. Content Eligibility: You must own or control exclusive rights to your video and audio content.
  2. Content Catalog: You should have multiple pieces of original content that you want to protect.
  3. Past Infringements or Violations: You should not post content without permission from the valid copyright owner. Content that you posted in the past should not have been removed in response to a takedown report.

After you request access to Rights Manager, you’ll be contacted via email on whether it is approved, along with further information to get started. If your request cannot be approved when you first apply, you can request access again once you believe you meet the above criteria and after a waiting period. Waiting periods depend on how many times you’ve previously requested access, and are Page-specific:

Please note that you will be able to request access to Rights Manager up to 10 times in 30 days across all Pages for which you have been granted Facebook access or content access.

I hope this helps! Let me know if you have any other questions.

What the difference between Right Manager and Content ID in Youtube?

The YouTube Rights Management system and Content ID are two components of YouTube’s system for managing intellectual property.

YouTube Rights Management System: This system identifies the owners and administrators of your intellectual property and defines the policies used to enforce your rights. When you upload a piece of intellectual property to YouTube, you need to create a representation of it in the YouTube system. An asset is the representation of your intellectual property in the rights management system. You specify ownership and rights information as part of the asset.

Content ID: Content ID is an automated, scalable system that enables copyright owners to identify YouTube videos that include content they own. As the copyright owner, you provide YouTube with a reference copy of your eligible content. YouTube uses the reference to scan uploaded videos for matching content. When a match is found, YouTube applies your preferred policy: to monetize, track, or block the video in question.

In summary, the Rights Management system is where you define your ownership and rights, while Content ID is the tool that enforces those rights by identifying matching content in user-uploaded videos.

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